Campaigns – Link Out

How do I create a Link Out campaign?

  • Start by picking your campaign type, in this case, choose Link Out. 
  • Name your campaign. Make it specific and memorable. Hopefully, you’ll have a quite a few campaigns so you’ll need to differentiate between them!
  • Select a rate type. This is how you want to bid on leads.
    Note: Choose between ‘Cost Per Click’ (CPC) or ‘Cost Per Acquisition’  is the only rate type currently available
  • Select at least one vertical. Can’t decide on just one vertical? Don’t worry, you can add as many as you’d like!
    Note: While verticals are required, they will not impact your campaign

  • Set your impression limit.  Control how many times a visitor can see your ad over a period of time.
  • Set your conversion limit. Choose the number of times a visitor can convert on your ad over a period of time.

  • Setting budgets are optional. Spread your money out by using the hourly budget feature and avoid spending all of your money at once.
    Note: Leaving daily budget at $0.00 is the same as having an unlimited budget.

  • Set your campaign schedule. Choose to have it run all day/every day or build a custom schedule by choosing the days and hours your campaign will run.
  • Click ‘Save’, double check your work first and make sure everything looks good!

Now that I’ve created my campaign how do I activate it?

First off you need to make sure you’ve added the following items to your campaign before you can change your campaigns status from ‘Paused’ to ‘Active’.

  • A creative
  • An active bid
  • Lead delivery (optional)
  • Suppression (optional)
  • Select ‘Active’ on the campaign Tab