Do you have a website that you want to monetize? If the answer is yes, you’ve come to the right place! Setting up a property is dead simple, just name it and give it a brief description. Once you’ve created a property, you can start adding placements. Placements are where the ads will go, and you can create as many placements as you want. This is helpful because you can tailor the experience and easily give mobile and desktop visitors a different look and feel.
Head to the properties page by clicking on an account and choosing “Properties” from the action menu. Once there, click the “Add Property” button it’s the giant blue button, can’t miss it.
Name your property, make it specific to your website. Add a description, this is for the advertiser’s benefit, so they know what type of content is on your site. Then click “Save” to finish. Once you’ve created a property it’s time to create a placement!